Video speaks all languages. Or at least, it should

 

When was the last time you actually read a long article all the way to the end? Probably not recently. But chances are, you’ve watched a video – maybe not fully, maybe skipping parts – but still spending more time on it than reading.

We live in an era where “watch” has replaced “read” as the main way of consuming information. Livestreams, interviews, presentations, lessons, tutorials – everything is turning into video. Today, a vlog has almost become the number one format for “selling” yourself to the world.

On average, we spend 100 minutes a day watching online video – that’s over an hour and a half daily. Video makes up 82% of all consumer internet traffic. Every day, people watch over 1 billion hours of video on YouTube alone. And that’s not even counting TikTok, which has completely reshaped the way we think about short-form content.

Of course, it’s not just for entertainment or socializing. Businesses have long understood the power of video. 90% of marketers use video content – and not because it’s trendy, but because it works. People engage more, trust more, and buy more when they see instead of just reading. The global video content market is expected to hit $1.69 trillion by 2029 – compared to just $372 billion in 2022.

Video has nearly become a universal language. Nearly. Because language itself still stands in the way. The world is watching, but the world speaks in many different tongues. Once you go global, the barrier of understanding becomes painfully clear. A European or North American following a blogger from Japan or Pakistan quickly realizes how much culture and language matter. Even with subtitles, it’s not the same. True immersion is when you can hear and understand natural speech.

That’s where artificial intelligence steps in. AI-powered video translation tools are evolving at lightning speed. We’re talking not just about subtitles, but real-time translation, voice dubbing with voices that sound like the original, and even the transfer of emotions, intonation, and gestures. What seemed like science fiction yesterday is available today – in just a couple of clicks.

The result? A tutorial from India becomes understandable to a teenager in Spain. A Spanish podcast is accessible to a German entrepreneur. A German lecture makes sense to a student in Vietnam. And the list could go on forever.

One of the most innovative solutions is AI Avatar Presenter from Pitch Avatar – a powerful tool for video translation and localization.

How it works:

1. The process starts with the analysis of the uploaded video: AI Avatar Presenter extracts the audio track and converts spoken words into text.
2. The text can then be edited and translated into any target language using the built-in translator.
3. Next, AI Avatar Presenter synthesizes the voiceover – either with the original speaker’s cloned voice, a selected voice from the Pitch Avatar library, or any uploaded voice. Users can also adjust speech tempo and emotional tone.
4. In parallel, text subtitles can be added to the video.
5. If the timing of the edited script doesn’t match the video, a special function automatically adjusts the video to sync with the audio.

 

One of the most advanced features is the ability to create fully customizable virtual presenters (AI avatars) designed to match the cultural expectations of the target audience.

On top of that, creators can add an AI Chat-Avatar agent, who engages with viewers in their native language, answering questions and responding to comments.

The bottom line

AI video translation is more than just convenience. It’s a bridge between cultures. A direct dialogue without middlemen. A chance to truly hear and understand one another.

Of course, artificial intelligence cannot fully replace the richness of human speech with all its subtleties and nuances. But one thing is certain: AI-powered video translation will help us understand each other better than ever before.

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Source: Pitch Avatar Blog