6 Key Features of Presentation Software That Will Serve All Your Business Purposes

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Do you feel constant pressure whenever you present something to your boss, team, or clients? Perhaps you’re worried they won’t be impressed or engaged with your vision. The solution is to know the key features of presentation software.

As reported by BBC, around 30 million PowerPoint presentations are created any day, and this number is expected to get higher in the current virtual and remote work setting. Just like creating a campaign without a goal, your vision means nothing if you can’t present it well.

Check out our presentation software list below and learn what to look for in presentation software that will serve all your business purposes.

1. Templates and Designs

Recent statistics from Visme revealed that 91% of presenters feel more confident with their presentation when it’s well-designed. Hence, it’s important to look for presentation software that offers standard yet customizable templates and layouts.

Choose software wherein you can change the colors, fonts, and text sizes. You should also be able to create slides with a mixture of text, video animations, images, sounds, and links. There’s plenty of available software online that provides pre-built presentation templates and smart slide templates. Just choose the ones coherent with your brand image—check the palettes, styles, and other layout designs.

2. Animations and Transitions

Who wants to look at presentations that simply flip as if you’re reading a physical book? Animations and transitions give life to your presentation, but you shouldn’t overdo it as well. When looking for presentation software, choose the one that offers subtle yet effective animations. It could be as simple as entrance, exit, and emphasis animations, so long as your audiences are hooked into your slides.

The last thing you want to do is to give your audiences motion sickness. So, control the speed, order, style, and transition timing of your presentation slides. Carefully decide when to choose overlapping, sequential, simultaneous, or no animation at all.

3. Flow of Presentation and Collaboration

Do you often hear feedback that your presentation is hard to follow? In this case, flow plays a crucial role in your presentation. One importance of presentation software is it gives your audiences clarity of your vision. Even if you have a professionally-designed template but your ideas are scattered, your presentation would still fail.

Hence, look for software that helps you achieve a full-circle approach to your presentation. This means that you should be able to end where you began. In traditional presentations, slides follow a linear flow—one at a time, in a specific order. Modern presentation software still follows this type of flow, only that your colleagues and clients can now collaborate with your presentation.

Some presentation software allows your internal and external connections to comment on your slides for questions or feedback. Each collaborator will receive notifications (mostly via email) whenever comments, edits, or suggestions are added to your slides. This feature is especially helpful in a remote work environment, promoting unison among business owners, partners, teammates, and clients.

4. Shareability Features

This feature is something that older presentation software lacks. With modern tools, you can share your presentation link via social media, email, or embed it on your website—no need to send file attachments for every update.

Whether you’re modifying your business proposal last minute or updating your record of how many credits for a bachelor's degree, shareability is a game-changer for your presentation. It promotes a seamless flow of communication regarding updates and encourages collaboration among everyone involved in the presentation.

5. Analytics

You might have heard this all the time: analytics is an essential tool for any business. Just like evaluating your campaigns, analytics will let you know which slides performed well and which ones were skipped by your audiences. This feature allows you to evaluate the information you’ve shared and create a presentation that resonates well with your audience.

Some presentation software offers analytics features, such as time spent on each slide, when your presentation was last viewed, total views, and your presentation’s completion rate.

6. Interactive Features

One of the advantages of presentation software in the modern era is that it offers interactive features. Instead of the regular slideshow, modern software provides hotspots for live presentations, in-page scrolling, importing files from Sketch or Adobe XD, and data backup and recovery solutions. Some software also offers a one-size-fits-all format, optimizing your presentation for tablet, computer, and smartphone displays.

Choose Your Presentation Software Smartly

Now that you already know the key features of presentation tools and software, it’s time to choose the best ones on the market. Each software offers distinct features—make sure to list down your needs so searching would be easier. Just follow the guidelines above and take your business presentations to the next level!

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